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Please join the RED Housing Fund for an informational meeting on: HCD Local Housing Trust Fund (LHTF) Award & Casa Roseland project selection.

For meeting details please see the Agenda and Presentation.  Members of the public are welcome to attend virtually (see link in Agenda) or in person at Sonoma County Transportation Authority Hearing Room, 411 King Street, Santa Rosa, CA, 95404 on Oct 21, 2024 at 12:00 PM

A Regional Solution

The City of Santa Rosa (City) and the County of Sonoma (County) have answered the call for action to address the housing crisis with a unique, creative, and collaborative response, the Renewal Enterprise District (RED), and the RED Housing Fund.

The City and County have committed a combined $20 million in loan capital to launch the RED Housing Fund, with the goal of accelerating higher density, multifamily housing production. The RED Housing Fund meets the equally urgent needs of replacing lost housing inventory and addressing the severe housing shortage.

The City and the County have worked tirelessly over the past five years to address housing challenges by creating conditions to densify downtown Santa Rosa and other appropriately planned areas. The RED Housing Fund is a 501(c)(3) public charity, building on past work to drive housing development that meets community needs through expanded, pooled, and leveraged public and private financing. One of the primary goals of the RED Housing Fund is to create a balanced housing market in Santa Rosa, and more broadly Sonoma County, that addresses the region’s critical need for housing for all incomes. The RED Housing Fund seeks to catalyze a housing market that is affordable to area workers, and where all community members have equal and fair access to a diversity of homes located near transit, jobs, opportunity, and services in a vital economy.

Mission Statement

To promote thriving, sustainable communities in Sonoma County by providing flexible financing for the development of inclusive, transit-oriented housing that meets a range of income levels and fosters environmental responsibility, economic growth, and a high quality of life for all residents.

Vision Statement

A housing system that enables our community and residents to thrive.

Value Statements

Dignity, Respect, and Equity
The RED Housing Fund seeks to catalyze infill housing aligned with the goals of Complete Communities.  Our project selection criteria was developed though an inclusive planning process to promote respect and dignity among our stakeholders.  Our work supports the development of healthy home environments that meet the needs of all residents regardless of their background and identity. 

Stewardship
The RED Housing Fund aims to provide the highest level of stewardship of the resources trusted to the organization.  Specifically, it ensures the highest and best use of the properties of Sonoma County in accordance with the mission statement, and the allocation of fiscal resources provided to the organization.

Transparency and Professionalism
The RED Housing Fund operates with the highest level of professionalism.  The work is done in a respectful manner while maintaining transparency and openness.  The Housing Fund takes pride in its flexibility and ability to be nimble to accommodate community and housing developer needs in the most efficient and effective way.  

Collaborative and Community Minded
The RED Housing Fund takes a collaborative and community-minded approach to its work. Specifically, it works to grow a more robust and balanced housing system, of varied affordability levels and typologies, with the aim of improving the overall health and prosperity of Sonoma County’s residents and communities.